Social Networking Goes Mobile
My Spring Work Binge is officially over, and summer is here! I've got several interesting projects going on - including an upcoming trip to Helsinki to consult for Nokia. But mostly, I'm chilling out in Los Angeles with my family after an intense few months, and enjoying the balmy Southern California weather. And of course, catching up on my blogging.
First off - an article from a few weeks back about mobile social networking. This article posits that connecting to existing social networks is a stronger approach than trying to develop a mobile-only network - a POV that I totally agreee with. More and more, we're seeing mobile apps that EXTEND the web - and I think this trend will continue to grow.
While standalone wireless social networks like SMS.ac and Dodgeball pioneered the genre, they and sites like them are increasingly partnering with other sites to gain traction. "I don't think there's a lot of opportunity for networks built entirely around a wireless persona," says Charles Golvin, an analyst with Forrester Research. "What's going to be much more successful are extensions of existing communities."
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