Alterante Distribution for Mobile Games

A big challenge for mobile phone game developerment is the stranglehold that the carriers have on content distribution, via their 'deck' (that is, the list of titles available on your mobile phone). It's great to see alternatives emerging for content distribution, like this point-of-sale retail location.

JAMDAT Mobile Inc. (NASDAQ: JMDT) announced today an agreement to distribute JAMDAT's wireless entertainment content through RadioShack Corporation (NYSE: RSH) stores using JAMDAT's proprietary wireless content retail distribution system.

The JAMDAT retail system enables consumers to browse and purchase wireless entertainment content for compatible mobile phones which is then downloaded over-the-air directly to the consumer's phone. The RadioShack program is expected to be launched sometime during the first half of 2005.